Why bespoke?

Bespoke tailoring is about more than designing and making clothes: it is a process that blends the traditional craft with individual expression to produce something truly unique that is built to last for generations.

Bespoke Suits, Tailoring & Accessories in Wandsworth and Clapham, South West London

As a client of Pratt & Prasad, based near Clapham Junction, London, UK, you’ll be in the safe hands of founder and head cutter Haddon Pratt. With 10 years experience in the bespoke tailoring industry, and trained as a cutter on Savile Row, Haddon will help you choose a cloth and guide you through different bespoke options to create your perfect garment. We also offer a range of handmade accessories to complement your final garment.

First trouser fitting of blue dogtooth merino wool two piece suit

Pratt & Prasad Fully Bespoke Experience

A beautifully hand tailored garment is an investment and takes time. Time to get to know you, your physique, your tastes, your goals and ambitions. Time for sourcing the best quality fabric, time to get the perfect fit. Time to get everything just right, so that when you finally put the finished garments on, they will feel like a second skin that you will never want to take off.

Our Bespoke Experience starts with a free consultation at our studio based in Wandsworth, South West London, your home or your office at your convenience. We will discuss your requirements further and look to understand your style preferences. Whether you are looking for your perfect wedding suit, office wear or casualwear, we aspire to be a part of your wardrobe for the days when you are looking to make an impact.

At Pratt & Prasad, we have a large selection of British textiles, woven and finished by reputable and trusted cloth merchants with a longstanding heritage. As well as the cloth, you have the power to determine every detail of your garments. These can be as simple or as intricate as you wish. From the lining, to the style and number of pockets, you have the ultimate freedom to create garments to suit your lifestyle.

Once your choices have been finalised, Haddon will take up to 30 individual body measurements, as well as assessing your natural posture with the aim to draw out your best features. Bespoke is unique because the garments are hand drafted to your individual silhouette. One person may have the same body measurements as another, but the right shoulder might be slightly lower than the left, a back slightly arched or calves more muscular than another. Bespoke tailoring accommodates you as an individual whereas off the peg does not and made-to-measure has more limited options.

Final fitting of blue dogtooth merino wool two piece suit

Separates

It is a common assumption that bespoke tailoring only extends to handmade suits. Perhaps you are just looking for a pair of trousers, a blazer or a waistcoat as an addition? No problem! We also make bespoke trousers, chinos, jackets and blazers as separates. These are again handmade and fully bespoke to your unique requirements from the finest British cloths.

Drafting your pattern

Haddon will personally hand draft your pattern in our London studio. This will be a unique two-dimensional template of you that will begin your garment’s journey. It will be stored in house and be the heart of your future commissions with Pratt & Prasad.

Any individual sizing adjustments between commissions will be amended to your pattern and will forever evolve as you do.

From fitting to finish

Once the fabric panels are cut, a full body canvas will be made. Three layers of wool hair canvas, lapthair (made from horse hair) and domette are secured together by hundreds of hand pad stiches. This creates shape and structure to form the skeleton of your jacket. Your bespoke garments will be hand basted together for your first fitting. A “baste” is the term given to a first fitting. The basic garment components are hand stitched together in order to allow Haddon to assess the initial shape, fit, how it hangs and how it moves.

Your garments are then deconstructed back to the beginning and any adjustments are made on the cloth and to your pattern. At this point, your garment is prepared for a second fitting. Thousands of additional hand stiches are used and pockets, facings and linings are incorporated.

At your second fitting, the garments will appear to be in a near finished state. There will be a need for a third fitting after this but by the next time you meet your garment, it will have the final hand flourishes completed.

From start to finish, around 80 hours of hand stitching, craftsmanship and tradition will be dedicated to produce your individual and unique garments.

Made-to-Measure Suits and Tailoring

We also offer made-to-measure suits and garments at a lower price point than our fully bespoke tailoring options. We call this “semi-bespoke”. With our made-to-measure options, you can choose from a pre-defined selection of styling details together with your chosen cloth and lining. From there, your suit is cut from block pattern, closest to your body measurements and accommodating small tweaks such as sleeves and trouser lengths. Options to personalise your garment are also available, albeit more limited than with fully bespoke.

Components of blue merino wool dogtooth trousers ready for making

Watch us at work…

Trouser pattern drafting and cutting process

“Be yourself. Know your proportions. And have a good tailor.”

— Ru Paul